Chair and Professor of Marketing

Phone: 617-994-4248
Fax: 617-973-5382
Office: 73 Tremont St., Rm. 7094


Areas of Expertise

  • Marketing Strategy
  • Marketing Research
  • Survey Development
  • Data Analysis


PhD, Pennsylvania State University, 1989
MS, University of South Carolina, 1985
BSBA, University of South Carolina, 1983

Intellectual Contributions

Elizabeth Wilson's Intellectual Contributions [PDF]